Canadian deathcore outfit, Brand Of Sacrifice, have today revealed the video for the first track from their highly anticipated sophomore album, ‘Lifeblood’ – out March 5th via Blood Blast. The album features an impressive array of guest appearances from members of I Prevail, Emmure, Shadow of Intent, Traitors and Viscera.
Pre-orders are available now, here.
The new track, “Demon King” is a resounding statement of intent from the quintet. Brutal blast beats, obnoxiously heavy break downs, impressively dexterous vocals and bombastic synths combine to create an punishingly brutal introduction to this new chapter of Brand Of Sacrifice. Check out the track here and watch the video for “Demon King” below…
Speaking on the new track and the announcement of the new album, Brand Of Sacrifice share
“We’re SO excited to release “Demon King,” the first taste of our second LP Lifeblood. The song is one of the album’s faster and heavier ones, so we made a similarly intense video. This time around we wanted to immerse our listeners in the album’s story, so we did exactly that; you can experience the album cover of Lifeblood—itself a collision of the art from God Hand and The Interstice—in 360 VR. We made an album that is sonically a complete experience, so we want to make the whole campaign as immersive as possible. The reign begins…”
In keeping with the band’s penchant for creativity and innovative thinking, Brand Of Sacrifice have also launched ‘Discovering Lifeblood’ today, an incredible, 360 degree VR website that allows fans to interact with and unveil the full ‘Lifeblood’ album artwork and pre-order bundles, which are available now. Fans can check it out here
