IMAX Corporation
(Nasdaq:IMAX) (TSX:IMX) and The Walt Disney Company (NYSE:DIS)
announced today that the IMAX release of Walt Disney Pictures’ TRON:
Legacy, the 3D high-tech adventure starring Garrett Hedlund and
Oscar(R)- and Golden Globe(R)-winner Jeff Bridges, has grossed more
than $51.4 million worldwide in IMAX(R) theatres to date. Domestically,
the IMAX release has generated $34.7 million since opening on December
17th, 2010. Internationally, the film has generated $16.7 million. The
film’s overall box office in all theatres and formats worldwide has
reached $328.8 million, of which approximately $51.4 million has been
from IMAX theatres so far.
The IMAX release recently opened on 24 IMAX locations across China,
generating approximately $1.2 million in its opening week, with a
strong per screen average of over $49,000. The film is still scheduled
to open in several international markets, including Germany and
Austria, as well as an exclusive IMAX-only five-day engagement in
France before the general nationwide release.
“These phenomenal IMAX results clearly indicate that we are achieving
our goal of offering TRON fans what they want, which is a completely
unique and differentiated cinematic experience,” said Chuck Viane,
president of global distribution for Walt Disney Studios Motion
Pictures.
“Audiences love to experience well-made, visually stunning and great
sounding high-tech films in IMAX and TRON: Legacy clearly delivers on
all counts,” said Richard L. Gelfond, CEO, IMAX Corporation. “Disney’s
savvy marketing campaign combined with the rapidly expanding IMAX
network has made it possible to deliver the awe-inspiring experience of
TRON in IMAX to a growing global audience, and we’re excited to extend
that experience further as the film opens in additional international
markets during the weeks ahead.”
“Disney has done a fantastic job of communicating the differentiated
experience to consumers, and their strategy has played an important
role in the strong results that IMAX theatres continue to post for the
film,” said Greg Foster, Chairman and President, IMAX Filmed
Entertainment. “Joseph Kosinski and his talented filmmaking team have
masterfully incorporated our technologies into the story-telling
process and as a result, the film continues to draw audiences to our
theatres worldwide. We’re particularly pleased with the recent strong
opening in China, where we have been able to introduce the phenomenal
experience of TRON: Legacy in IMAX to our rapidly growing audience-base
across the region.”
About TRON: Legacy:
Walt Disney Pictures’ TRON: Legacy is a 3D high-tech adventure set in a
digital world that’s unlike anything ever captured on the big screen.
Sam Flynn (Garrett Hedlund), a rebellious 27-year-old, is haunted by
the mysterious disappearance of his father Kevin Flynn (Oscar(R)- and
Golden Globe(R)-winner Jeff Bridges), a man once known as the world’s
leading video- game developer. When Sam investigates a strange signal
sent from the old Flynn’s Arcade-a signal that could only come from his
father-he finds himself pulled into a digital world where Kevin has
been trapped for 20 years. With the help of the fearless warrior Quorra
(Olivia Wilde), father and son embark on a life-and-death journey
across a visually stunning cyber universe-a universe created by Kevin
himself that has become far more advanced with never-before-imagined
vehicles, weapons, landscapes and a ruthless villain who will stop at
nothing to prevent their escape. Presented in Disney Digital 3DTM and
scored by Grammy(R) Award-winning electronic music duo Daft Punk, TRON:
Legacy opened in U.S. theaters on Dec. 17, 2010, in Disney Digital
3DTM, Real D 3D and IMAX(R) 3D.
TRON: Legacy stars Jeff Bridges, Garrett Hedlund, Olivia Wilde, Bruce
Boxleitner, James Frain, Beau Garrett and Michael Sheen.
The film is directed by Joseph Kosinski and produced by Sean Bailey,
Jeffrey Silver and Steven Lisberger with Donald Kushner serving as
executive producer. Edward Kitsis and Adam Horowitz wrote the
screenplay. The story is by Edward Kitsis & Adam Horowitz and Brian
Klugman & Lee Sternthal, based on characters created by Steven
Lisberger and Bonnie MacBird.
TRON: Legacy is being distributed worldwide by Walt Disney Studios
Motion Pictures. This film has been rated PG for sequences of sci-fi
action violence and brief mild language.
About IMAX Corporation
IMAX Corporation is one of the world’s leading entertainment technology
companies, specializing in immersive motion picture technologies. The
worldwide IMAX network is among the most important and successful
theatrical distribution platforms for major event films around the
globe, with IMAX theatres delivering the world’s best cinematic
presentations using proprietary IMAX, IMAX 3D, and IMAX DMR technology.
IMAX DMR is the Company’s groundbreaking digital re-mastering
technology that allows it to digitally transform virtually any
conventional motion picture into the unparalleled image and sound
quality of The IMAX Experience(R). The IMAX brand is recognized
throughout the world for extraordinary and immersive entertainment
experiences for consumers. As of September 30, 2010, there were 470
IMAX theatres (348 commercial, 122 institutional) operating in 45
countries.
IMAX(R), IMAX(R) 3D, IMAX DMR(R), Experience It In IMAX(R), An IMAX 3D
Experience(R) and The IMAX Experience(R) are trademarks of IMAX
Corporation. More information about the Company can be found at
www.imax.com. You may also connect with IMAX on Facebook
(www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube
(www.youtube.com/imaxmovies).
